# Target Mobile Application - ApplePay Integration

> Experience seamless payments with Apple Pay in the Target app. Upgrade your shopping today!

Topics: Consumer Goods, Enterprise, Retail, Startup, Agile Methodologies, Mobile Development, Platform Architecture · Author: Alan Wizemann

I led Target Mobile's Apple Pay integration, bringing tap-to-pay to the Target mobile app as one of the earliest large-retailer adopters at the time of Apple Pay's launch. The work wired Apple Pay into the existing native iOS checkout, Touch ID authentication, tokenized payment credentials through Apple's secure element, and a shipping/billing flow that respected guest preferences already stored in the Target account, so a guest could go from browse to a confirmed order in a couple of taps. The integration sat inside the broader Target Mobile portfolio I owned (the core native app, REDperks, Cartwheel, and the in-store experience touchpoints), and was part of the operating push to bring service-based architecture and continuous delivery to one of the largest mobile commerce surfaces in U.S. retail.

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Canonical: https://alanwizemann.com/projects/target-mobile-applepay-integration