# Four ways in. One first step.

> Alan Wizemann works with CEOs as an enterprise performance and transformation advisor: a diagnostic, a fractional or interim executive seat, advisory and...

Updated: 2026-10-09 · Author: Alan Wizemann

Companies bring me in when results are below what the business should produce, and my job is to find out why, change how the company works, and prove it in the P&L rather than in a deck. Every engagement starts the same way, with a short diagnostic that produces your own number from your own business, because that is the only number I would ask you to believe.

## The diagnostic (Two to four weeks)

Your own number from your own portfolio, and the first place to prove it. The only engagement a company has to say yes to first.

## Fractional or interim executive (One to four quarters)

The seat the change needs, reporting to the CEO, with the authority to run it. The measure of success is that the company no longer needs the seat.

## Advisory and Board (Ongoing)

The diagnosis and the challenge without the seat: investment and portfolio decisions, operating-model design, AI direction.

## Full transformation (Multiple quarters)

Diagnostic, proof in one domain, then the operating model across the company. Where the Accelerated Organization thesis becomes the design.

## 1. Diagnose the business as it actually operates

The P&L, customer economics, product performance, team structures, and the lines of work between the boxes on the org chart.

## 2. Find what prevents value from being realized

Missing ownership, competing priorities, spending without evidence, assets nobody has connected.

## 3. Reconstruct the strategy and operating model

Durable, cross-functional teams around enduring business needs, and investment redirected to what has financial potential.

## 4. Prove the economics quickly

Controllable metrics, short test cycles, and the discipline to stop or adjust when the numbers do not justify the spend.

## 5. Scale what strengthens the P&L

Expand what demonstrates revenue growth, cost savings, stronger contribution or better capital efficiency.

## Who this is for

CEOs and executive teams of established companies, usually between $500MM and $25B in revenue, whose financial performance is below what the assets, the customers and the people should produce, and who suspect the cause is inside the building rather than in the market. Boards and investors who want an operator's read on a company before they commit more capital, rather than another consultant's benchmark.

## What is different

I have owned the P&L, built the businesses and managed the capital, which means I evaluate an investment the way an owner does and I will say no to the one the room is excited about. I do not stop at the recommendation, because a recommendation is where most transformations end. I design the organization, build the capability and change the decision-making so the improvement actually happens, and I measure it in short cycles so the company stops spending on what does not work before the money is gone.

## Proof

- Southern Glazer's Wine & Spirits: Identified first-year savings, $40MM+ (Projected savings from the portfolio audit and SAFe restructuring (~$21MM, ~$16MM and ~$4MM in three passes); $40MM was the shared CDO and CIO key result. Gross, before the cost of the new internal teams.)

- Southern Glazer's Wine & Spirits: Proof B2B channel revenue, $3B to $4.07B ($3B in 2022 (Business Wire), $3.86B in 2024 (+5%), $4.07B in 2025. Growth shared with market and other initiatives, in a declining category.)

- Munchkin: Munchkin.com sales, first full month after the strategy, +61-65% year over year (April 2023 versus April 2022, from the weekly KPI dashboard and invoiced-sales reports; the plan was to double the business by year end.)

- Dollar Shave Club: Full Service members: average order value and lifetime value, +150% AOV, +40% LTV (Members who engaged with Full Service in the first pass; day-30 box AOV ran about 4x Classic.)

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